Oh technical marketer, you da real MVP. You are the unsung hero. You hack growth and don't just hashtag about it. You are the results-driven professional that everyone puts in their LinkedIn headline. We appreciate you!
You don't complain (publicly) about the goals that your CEO or investors set for marketing. You just figure out how to get there, and then you get there. You make the impossible possible. Your whiteboard is messy, and you have a million thoughts competing for your attention. You may be a team of one or a team of ten, but you always could use a few more hands.
You're not afraid of a big spreadsheet, and you make a killer presentation to executives and/or clients. You know some SEO, Social Media, PPC, email marketing, and programmatic; and you’re responsible for these channels plus five others. The web developers love working with you because they know exactly what they need to do after meeting with you. You don't click suspicious links in emails and put in a lot of tickets with IT.
Everyone loves you, but you are overwhelmed. You don't know how all of these campaigns are going to get launched in such a short window. We are your ally. Whether you work in an agency or on the brand side, we understand what you're going through. Just stay the course, and know that you'll always come out on top.
